Phone mobile phones showing screens of the Levelrie fashion shopping app.

Levelrie

Mobile App Design
Rapid Prototype

The Brief

The client would be shopping her unique take on a fashion app to investors and needed something for them to click through.

I was contracted to work with the client to help her define the app, create wireframes, and build an interactive prototype.

From initial conversation with the customer to delivery of the prototype, I had about a week.

The Deliverable

An app which is as friction-less as possible, including an abbreviated on-boarding, a User Experience based on already-known gestures (swiping), and a check-out process in the fewest clicks possible.
Getting it done

How I met the brief

The foundation

research

I downloaded and explored the UX of 4 similar apps to see how other people have solved this problem.

Afterwards, I made paper wireframes of the main flow so the client and I would have something to physically collaborate on before I designed anything in Figma.

My favorite part

collaboration

As the client and I worked together to parse out what features she wanted in the app and how it would be organized, she sent over some helpful drawings and screenshots.

She also sent over her logo, from which I was able to choose fonts and complementary colors.

An app org chart

Creating order

Using Figma, I translated my sketches and the client feedback into high-fidelity wireframes.

At this stage, I defined the user flow (making sure to show more than one area of the app on the way to the checkout), defined the Style Guide, and outlined the Information Architecture.

Friction-less

abbreviated checkout

I created a checkout process with the fewest clicks possible.

Once the default shipping destination is chosen, the checkout requires only a single click for payment.

A composite image showing all of the screens of the Levelrie app.

Final thoughts

Because time was such a constraint, there was limited time for research. This wasn't an issue, though, because the client had a strong vision for what she wanted.

I would love to do more of these rapid prototyping kind of projects. They provide individuals with a powerful tool to present their innovative ideas to potential investors.

"Thank you so much for the collaboration and work you've done -- you made it so easy to make this into a reality and I'm so appreciative!”

Andrea Zechman

Founder, LEVELRIE

Let's talk!

I’d love to discuss your project with you.